Cromford Report and Flexmls Make You Look Good – Flexmls Feature Friday

Welcome to this weeks edition of flexmls feature friday.  Today I would like to talk about the Cromford Report integration that took place last week.  Hopefully you are aware of it, especially since ARMLS sent an announcement email to all subscribers.  In today’s episode, I plan on showing you where to find the new reports, why they are cool,  and 3 ways to use them.

To find the reports! Pick a search, any search.  Once you have a list of properties up on your screen click that little tab in the upper right that says Detail.  Then select the tab under Detail (to the right a little bit) that says Statistics.  Choose City Report or Zip Code Report.  Super simple to find.  Here’s a picture in the event this written word is unclear.

What happens next is the awesome part.  A new window opens (with a unique web address) and the interactive report is displayed.  It looks a lot like this…

The report automagically pulls and displays your picture and contact information from flexmls above four graphs.  The graphs are Active Listings, Sales per Month, Price per Square Foot and Foreclosures.  (If you are looking at the city report the Foreclosure chart’s labels are NT and TD.  If you are looking at the zip code report you’ll see the Foreclosure labels are Notices and Trustee Sales – same thing, different labels.)  When the sales volume is too low to produce accurate statistics, a warning indication will display.  That way you’re not using insignificant data – pretty cool.

The slick part about viewing an actual report page (unlike looking at the picture of it above) is that they are interactive.  You can change the city or zip code right from the chart.  If you mouse over the graphs, the data points will show the figures.  Also the links at the bottom work.  If you have questions about any of the charts or wonder how the data is compiled click the FAQ link.  Guess what the Print button does?

Okay so you know where to find them, and what is displayed.  Let’s talk about some of the ways to share them.

1. Print – Once you have them printed you can give or show them to people – like in a listing presentation.

2. Link – Since it gives you a unique web address you can create hyperlinks.  Examples of where you can use hyperlinks are on your website, in an email, or shared with your online social networks.

3. iframe – If you don’t know what this means, no problemo.  It’s simply a way to display a webpage within a webpage.  Many website companies – like Superlative – make it simple to create <iframe>’s.

And that’ll do it – Happy Flexmls Feature Friday!