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Tag Archive: #rebcphx

Phoenix Real Estate Bar Camp #3 is FRIDAY!

by on Apr 5, 2011 | Careers and Training, Real Estate News

RE Bar Camp snuck up on me this year – I can’t believe it’s this Friday!  And now a word from our organizer…

Yes, this Friday — April 8.

We are “Putting the Real Estate back in RE Bar Camp”.
We REALLY want sessions to be participative, or interactive, or group discussions — whatever term you want to use — We’re trying to steer away from “presentations” and “instructors”.  And there will be no “vendor pitches”

Trust me, you’ll get more out of it this way. We’ve got some bigger rooms than we’ve had in the past.

The weather promises to be perfect.

Lunch will be served, free of charge, to the first 400 to check in Friday morning. It’s catered by Joe’s Real BBQ. That means pork and beef brisket. With some beans and cole slaw on the side. Sorrry, it’s not exactly Vegetarian / Vegan friendly. We are but poor volunteer organizers and can’t cover everything.

For more event information, check this post on the web site.

Parking info is here.

Hotel info is here.

Please don’t RSVP if you’ve already RSVP’d. RSVP here.

PLEASE SUPPORT OUR LOCAL CHARITY — DESERT MISSION FOOD BANK.
Bring canned food / essentials and/or cash to donate.

This event is free of charge thanks to our generous sponsors. Please pay that forward and help the food bank.

Location: Scottsdale Stadium.
7408 E. Osborn Road (Northeast of Osborn and Drinkwater) Scottsdale, AZ 85251
Time & Date: Friday, April 8, 2011.
Check-in is from 7:00 – 8:00. Ends at 4:45.
After Party at Salty Senorita’s
What to Bring: Your brain, a willingness to participate and learn, and some canned food / essentials and/or a small donation to our charity – Desert Mission Food Bank
Attire: Ultra-casual. This isn’t a fashion show, be comfortable!

Comment Marketing

by on Apr 30, 2009 | REALTOR® Marketing, Technology


That’s the title of a session I got to attend at RE Bar Camp – Phoenix last week. Tyler Hurst lead the discussion and talked about this interesting marketing method I had not previously heard of – Comment Marketing. The premise is simple – leave comments on blogs to drive traffic to your website. However, there are a few steps you should know in order to be as effective as possible. Let’s talk about leaving a comment, having your picture/logo display next to your comment, and making it easy to find articles about subjects you are interested in.

Typical fields when leaving a comment on a blog
This image shows the comment field for a typical blog. You have the opportunity to leave your name, email, website, and of course – the comment. Be sure to fill in all these fields. One piece of advice – use your name. Don’t type in “Phoenix Real Estate” or “Scottsdale REALTOR®”. It comes across as spammy and reduces the likelihood of the publisher allowing your comment to be displayed. In the event you don’t have a website, but you still want to leave comments – I recommend using an online profile from linkedin, twitter, or facebook. I’ve also seen agents sign up for the free Diverse Solutions website and use the unique URL that comes with it. And now to the actual comment. You must contribute to the conversation. Prove that you actually read (at least some of) the article. Agree or disagree with points made, share a true life story, converse with the other people leaving comments. Don’t simply say – Good post – on every article you come across.

Blog comments with and without picturesHow do you get your picture to show up next to your comments? By signing up for a globally recognized avatar – aka Gravatar. All this takes is an email address and an image. Very simple and free. Once you get signed up, your picture will start to display next to your comments automagically.

Tyler mentioned that he uses google alerts/reader to monitor activity on the web about specific subjects. It’s the only way to go so you’re not searching the internets aimlessly for content about your subject. Google alerts are free to set up and they give you an RSS feed (it’s just a link) to copy and paste into google reader (also free). Get in the habit of checking google reader and all the articles google finds for the designated terms will be displayed in one place. Some examples of google alerts for a Phoenix REALTOR® might be Phoenix, “Phoenix Real Estate”, “Arizona Real Estate”, “Phoenix Real Estate Market”, “Real Estate News”. Make sure you use the quotation marks for terms otherwise it will bring results for each individual word.

Now get out there and leave some comments! Just think, if you leave 10 comments a week after a year of doing this there will be 500 links pointing back to your site.

RE Bar Camp – Phoenix April 23rd – Scottsdale Stadium

by on Mar 24, 2009 | Careers and Training, REALTOR® Marketing, Technology


rebcphx-2

The first time I heard the term RE Bar Camp I had no idea what the heck it was so I did what any normal computer user would do, I googled it.  Judging by the name “RE Bar Camp”, I expected google to tell me that it was a bar-hopping group of REALTORS® that found their way to a designated campsite to sing late night Kumbaya.  Way off!  But, at the time google didn’t do a very good job of explaining it so I started asking around.  RE Bar Camp’s started in San Francisco the day before the 2008 Inman Conference last June or July.  Since then, there have been RE Bar Camps in Orlando, Los Angeles, New York, Virginia, Seattle, and Houston.  And now there are scheduled RE Bar Camps in Denver, Boston, Portland, and PHOENIX (<- April 23rd).  So what the heck are they and why are they popping up across the entire country?

After watching some explanatory videos and talking to some attendees, here’s what I’ve come up with.  (Mind you, I’ve never attended an RE Bar Camp – Phoenix will be my first and I encourage you to make it your first too.)  RE Bar Camps are priced with this economy in mind – $FREE.99 – all costs are picked up by sponsors.  RE Bar Camps do not have a schedule – they have a start time and an end time.  They begin with all attendees together to determine the different learning opportunities that will occur throughout the day.  Experts in different arenas come prepared to share their knowledge in small to mid-sized breakout sessions.  This is the the only conference that I know of that is completely scheduled by those that attend.

The fact that this conference cost you no money and the fact that this conference has no set schedule probably makes it unlike any real estate conference you’ve ever been to.  However, amongst all the differences is one BIG similarity.  Learning is only half of the fun – networking is the other half – and sometimes a bigger half.  So if you don’t have anything on your table for April 23rd, I hope to see you at your first RE Bar Camp – I’ll be at mine.

RE Bar Camp Phoenix
Scottsdale Stadium
9:00 – 5:00
RSVP

(Sponsors are appreciated.)